Programmatic Advertising: 7 Common Questions, Answered
What is programmatic advertising, why is it important, and how do you get started with it? We have all the answers.
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Celebrity Endorsements: 3 Brand Campaigns We Love
It’s Oscars season, and we’re handing out virtual golden statuettes to three of the best celebrity-driven brand campaigns in recent years.
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4 Ways Abandoned Carts Hurt Your Shopify Store (Beyond Revenue Loss)
Nobody likes abandoned carts. Here’s why they’re hurting your brand more than you think—and what you can do instead.
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Is the Cart Abandonment Rate for Your Shopify Store High? This Could Be the Cause
Suffering from high cart abandonment rates? The first step to tackling this inevitable (and pesky) ecommerce challenge is to diagnose the exact problem.
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How to Choose the Right Retargeting Ad Formats and Sizing for Ecommerce
Retargeting ads are one of the best ways to increase sales and keep your business growing. Discover the most effective ad sizes and formats.
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6 Tips for Going Live on TikTok for the First Time
If you’ve mastered organic TikTok posts, it’s time to take it up a notch by streaming live on the platform. Here’s how to get started, some tips, and more.
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Google Analytics Audit: A Checklist for Beginners
Google Analytics can be a beast to conquer for beginner marketers. We’re here to help configure your dashboard with our Google Analytics audit checklist.
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Pinterest Ads 101: A Checklist for Your First Campaign
Are Pinterest ads included in your marketing mix? Start reaching the platform’s high-intent shoppers — here’s how.
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AdRoll Spotlight: 3 Amazing Women in Ecommerce
Happy Women’s History Month! Learn about three impressive women making waves in the ecommerce world.
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