We know ads better than anyone else.
Products
Designed for your industry, your audience, and your goals
Capabilities
Our customers average 5x return on ad spend
Make connections at every stage of the funnel
Tailor ad experiences to generate awareness, re-engage interested prospects, or drive repeat conversions.
Reach your target audience wherever they go
Stay top-of-mind with campaigns that run across display, native, mobile, video, social media, and connected TV.
Access expansive ad inventory
Purchase high-opportunity, brand-safe placements across millions of websites, apps, and streaming platforms via open auctions and private marketplace deals.
Match your message to the moment
Align ad creatives to the channels they’re served on. AdRoll supports static image, HTML5, short- and long-duration video, and dynamic ad formats.

“I love how AdRoll makes retargeting and multi-channel advertising super easy. The AI-powered optimization is a game-changer — it adjusts bids and placements to get the best results. The dashboard is clean and easy to navigate, and I appreciate how well it integrates with platforms like Shopify and Google Ads.”
FAQ
Frequently asked questions
What ad formats and channels do AdRoll and AdRoll ABM support?
Both AdRoll and AdRoll ABM support display ads, native ads, and video ads on the web, mobile, connected TV, and social media.
What types of audience targeting methods are available on AdRoll and AdRoll ABM?
AdRoll and AdRoll ABM offer a wide range of audience targeting methods leveraging our own proprietary data, data from our partners, and customers’ first party data.
AdRoll customers can choose from lookalike, demographic, interest, and contextual targeting, plus first-party audience targeting based on website or mobile app visitors, CRM contact list, and ecommerce buyers. AdRoll ABM customers can target audiences based on firmographic and technographic information, job title, as well as predictive intent signals such as search keywords, ICP fit criteria, customer journey stage, and other signals from our partners G2 and Bombora.
What types of services do AdRoll and AdRoll ABM offer?
AdRoll is an AI-powered connected advertising platform with solutions for full-funnel, multi-channel advertising, social advertising, eCommerce, cross-channel attribution and account-based marketing.
Customers can choose between our managed-service and self-service options.