Busted! 6 Myths About Third-Party Cookies
Before you panic or ditch your retargeting campaigns, let’s debunk five common myths about 3PC deprecation.
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Most marketers rely on third-party cookies in some capacity to reach and learn about their target audiences. Now that Google has begun phasing out third-party cookies in Chrome — the world’s most popular web browser — we’re here to answer all your questions.
Use this guide to brush up on the basics of third-party cookies and learn how these recent changes could affect your digital advertising strategy.
We’re not talking about the ones with chocolate chips. Learn how web browsers use cookies to gather consumer information.
Read MoreFind out how other platforms have successfully deprecated third-party cookies and legislation has evolved to protect data privacy.
Read MoreCookies are crumbling — will the same happen to your retargeting campaigns? Learn how your strategy could change in a 3PC-less world.
Read MoreAdd these tools to your marketing tool belt to replace current tactics that rely on third-party cookies.
Read MoreIs your ad provider prepared to say goodbye to third-party cookies? Here are 10 questions you should be asking.
Read MoreBefore you panic or ditch your retargeting campaigns, let’s debunk five common myths about 3PC deprecation.
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Big changes are coming fast for digital advertisers. Learn more about everything you need to know about first-party cookies vs. third-party cookies.
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Third-party cookies collect user data and are created and stored in a user’s web browser to observe their browsing behavior across websites. Learn more.
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Even though third-party cookies will be around for a little bit longer it's still important to start preparing for a cookieless near-future. Learn more today.
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With the death of third-party cookies making headlines, you may be wondering how that will affect your business in the coming years. Find out here.
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With all the changes facing web cookies in recent years and in years to come it's more important than ever to fully understand them and how they work.
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With the complete deprecation of third-party cookies by 2024, the world of advertising as we know it will look completely different. How will this affect you?
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AdRoll is a market testing grantee for Google’s Privacy Sandbox initiative, which means we’re working hand-in-hand to build a future of secure, personalized advertising experiences.
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