Audience segmentation platform to understand your audience more effectively than ever
AdRoll Unified Contacts and dynamic list builder both power hyper-personalized marketing across ads and email for both identified and anonymous contacts. Communicate better with your shoppers and drive more sales.
AdRoll creates dynamic lists that grow revenue
“We have been running Contextual targeting for many months. It allows us to appear on more premium placements targeting categories linked to Family and Parenting which ensures that we are bringing on new users of the right audience. This year in Australia, we have had a bounce rate that is 10% lower via audiences from contextual targeting vs. other strategies. It allows us to stay contextually relevant.”