The 4 Rules to Successful Video Campaigns
The future is video—at least, that’s what the industry is saying. In this post, learn 4 quick tips that will make your video campaigns a smashing success.
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Brand Awareness
Before customers purchase from you, they need to know who you are! Brand awareness is a marketing strategy that is all about building customer loyalty. Great brand awareness campaigns increase brand recognition, as well as brand recall. All of this translates into more customers who are more likely to convert, especially more than once. For everything brand awareness, from strategy to measurement, you'll learn it here.
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Using AdRoll to Boost Brand Awareness: An Infographic
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Unrolling: Spirit Halloween
In this edition of Unrolling, we discuss how Spirit Halloween manages to rise above the crowd and thrive in today’s brutal retail landscape.
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How to Build Brand Awareness Before, During, and After the Holidays
Brand awareness is on the minds of many marketers. We offer five tips to help ensure your holiday campaigns drive the most impact.
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2022 CPM Trends in Holiday Advertising and What to Do
CPMs have traditionally gone up at the end of every year. Is 2022 different? Click here to find out what the data predicts and what to do about it.
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Retargeting and Brand Awareness Ads: FAQs
The world of ads changes fast. Whether you've just hit go on your first campaign or you've got years of experience, these questions are always at top of mind. Get our expert's answers here.
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Holiday Marketing Planning: Monthly Goals and Action Items for 2022
Get started early with your holiday marketing plan with these monthly goals and action items to help you put together your holiday marketing strategy.
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UnRolling Duolingo: How Unhinged TikToks Made the Brand a Winner
If you’ve spent any time on TikTok, you’ve probably stumbled upon Duolingo’s unhinged content. Here’s everything marketers need to know about Duolingo’s social media prowess.
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8 Top Brands on TikTok (+ What You Can Learn From Their Campaigns!)
Ready to unleash the weirder side of your brand? Before you film your team partaking in the latest dance challenge on TikTok, check out these eight examples of A+ branded campaigns for some inspo and tips.
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Top 4 Social Ads From 2021 to Inspire Your Next Campaign
By providing guaranteed reach, paid social ads can be especially useful at building brand awareness and finding new customers. Here are four great examples from 2021.
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