Bombora
Discover how Bombora used AdRoll ABM and intent data to transform their GTM strategy, achieving a 10X increase in influenced pipeline and 67% higher conversions.
The marketing resource library for growing your brand.
Case Studies
Snowflake
Discover how Snowflake scaled 1:1 ABM to 2,000+ accounts with AdRoll ABM, driving a 75% increase in SDR-booked meetings and 3X meeting rate.
Pitchbook
Learn how financial data and research firm PitchBook used AdRoll's ABM strategy to cut CPC by 37.9%, accelerate their sales cycle by 14.9%, and achieve a 24.3% higher win rate.
Guides & Reports
The B2B Marketer’s Guide to ABM
The B2B Marketer’s Guide to ABM - showing you how to make ABM work for you (no matter your company’s size or budget) and everything you need to know.
Rethinking the Revenue Lead: Striking the Quantity + Quality Balance Battle
Master the balancing act of moving from quantity leads to quality leads in 4 easy steps! Learn more about rethinking revenue leads here.
TL;DR of GTM: 2026’s Must-Have Pocket Guide of Terms
Chances are you’ve been inundated with a whole new slew of acronyms, terms, and hot topics. That’s why we’ve created your TL;DR pocket guide.
Webinars
AI Disruption in Advertising, Explained
As AI accelerates innovation across advertising and ad tech, marketers are being forced to rethink how platforms, data, and decision-making fit together. Watch now.
Beyond Black Friday: How to Activate Your Customer Data for Ongoing Growth
Turn seasonal shoppers into year-round customers. Watch now.
AdRoll ABM - Q3 Product Webinar
Effective ABM today requires more than account lists—it demands smarter activation, orchestration, and measurement. Watch now.
Read the Latest on the AdRoll blog
Get a mix of actionable tips, community resources, and inspiration to help you build your brand, increase customer lifetime value, and measure your marketing efforts.
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