The Connected TV Starter Guide for Advertisers
Unlock CTV advertising growth. This guide covers CTV advertising, campaign tips, cross-channel strategy, targeting, creative, and metrics. Download now.
Guides
Browse our collection of guides to help you achieve your marketing goals.
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Latest Guides and Reports
The Connected TV Starter Guide for Klaviyo
CTV isn’t just the future of television — it’s your next best marketing channel.
The Magic of Ecommerce Marketing: Strategies, Budgets, & Tactics for Holiday 2025
Q4 is your biggest revenue opportunity of the year.
All Guides and Reports
Would You Rather Questions for Work: Marketer Edition
Would you rather manually post all social posts for a year or go on a liquid diet for 6 months? Kill some time on your break with this interactive Would You Rather quiz.
Etail + AdRoll: The 2023 Direct-to-Consumer Report
Download this report to learn how brands are using data and technology to build more direct and meaningful relationships with their customers in 2023.
Everything You Need to Know to Launch Facebook, Instagram, and Pinterest Ads
Social ads are a key channel for many brands. If you’re adding paid social to your marketing mix in 2023, click here to get the platform breakdown
The Ultimate Guide to Partnering With TikTok Creators
Ready to jump on the influencer marketing trend? Learn how to partner with Creators, craft an influencer strategy, and analyze results. Download the guide now.
How to Get Started With Social Media Ads in 2024
Social ads are a key channel for many brands. If you’re adding paid social to your marketing mix in 2024, click here to get the platform breakdown
How to Manage 3 Key Ecommerce Marketing Trends
The Ecommerce Marketer’s Guide to Sustainable Growth
Ecommerce Peak Holiday Marketing and Advertising Trends | 2022 Guide
Get 2022’s ecommerce peak holiday marketing and advertising trends from industry experts and learn campaign management tactics to grow this season.
The Ultimate Brand Building Guide + Worksheets
Ready to leverage brand awareness for growth? These guides + actionable worksheets will help you craft a brand worth remembering. Click here to download.
Advertising KPI Benchmarks Report
Benchmark your advertising campaigns’ performance against AdRoll’s advertising KPI data and find out how you can better allocate your budget to maximize growth.
Read the Latest on the AdRoll blog
Get a mix of actionable tips, community resources, and inspiration to help you build your brand, increase customer lifetime value, and measure your marketing efforts.
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Discount Strategy Calculator
Running a sale? Check your profit margins and decide your discount!
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