Tuesday, November 14 at 2pm EST / 11am PST
Host(s): Peter Clark, Director of Product, B2B, AdRoll
Extend the Impact of Inbound Marketing: Announcing the AdRoll ABM Advertising Platform
The marriage of the focused approach of account-based marketing and the proven performance of AdRoll is here. Through our integrations with some of the biggest CRMs in the game, you can now convert any marketing campaign into an ABM.
In this webinar, we’ll show you how to leverage our new ABM platform to:
- Close deals faster. Shorten your sales cycle and drive growth by delivering targeted, high-performance ads, which are automatically customized to every lead and based on their role and account stage.
- Personalize ad creative. Catch the attention of key contacts by dynamically populating ads with data directly from your CRM, such as company name, job function or industry.
- Consolidate your reporting. Analyze the data of your AdRoll ABM campaigns at the contact or account level.
- Expand your target account list. Uncover new, in-market key accounts and target net-new contacts in different departments at your target accounts to deepen organization penetration.