Turn bounces into buyers with a retargeting strategy

The average path to purchase involves 56 touchpoints—or 56 chances to lose shoppers. Our recipe makes it simple to get them back, and buying.

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Bring more shoppers back, with the retargeting pioneers

Only AdRoll has spent more than a decade collecting trillions of data points about billions of shoppers. Our AI makes you better at reaching them, across the web, social, and email.

AdRoll retargeting overview showing past visitors being reached across channels and devices

Gain the power to retarget like a pro

Personalized product recommendation ad re-engaging a past site visitor

Get visitors back—and buying

Personalized experiences tell people you're paying attention, so they're more likely to purchase. Easily deliver product recommendations and ads that reflect what caught their eye—anywhere online.

AdRoll platform combining retargeting ads and email campaigns in one dashboard

Ads + email is the real game-changer

Ads reach shoppers you don't know. Email reaches those you do. Only AdRoll unites them in one platform. We combine your customer data with ours, so you can target and convert more shoppers.

Cross-channel retargeting showing shoppers reached consistently across devices and platforms

Find more of your visitors, wherever they go

Target shoppers across channels and devices. We help you identify and reach them, so their experience of your brand is consistent and personalized, all along their journey to purchase.

Real-time campaign performance dashboard with attribution across channels and tactics

Do more of what's working—in real time

AdRoll gives you the power to continually increase growth, by letting you track campaign performance across audiences and attribute success to the right channels and tactics, across all your campaigns.

OiOi

"Knowing we’re in very capable hands with AdRoll frees up so much time and mental energy. We’ve streamlined our brand awareness strategy and retargeting strategy to strengthen OiOi's position as a quality, stylish, and practical diaper bag brand for the current generation of parents."

Oioi
Leader
Most Implementable
Users Love Us
High Performer
Momentum Leader

How retargeting works its magic

Retargeting recipe diagram showing a step-by-step strategy: reach past visitors, re-engage with ads and email, recover sales, track performance, and win repeat customers

1. Shoppers browse your products, but leave without buying

2. AdRoll delivers ads + emails about what shoppers liked

3. More shoppers return to your site and buy

4. Identify what’s effective, then repeat what works

5. More shoppers check out, with more in their carts!

Leader Most Implementable High Performer Users Love Us
Team

Ads made for your audience.
A platform made for your team.

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