One marketing platform, everything that matters

Make the moves—across web, social, and email—that attract more customers, get them to spend, and keep them coming back.

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Laser focus to ramp up revenue

Marketing recipes make it easy to tackle specific challenges or goals. Losing people before checkout? Need better retention? The AdRoll marketing platform has the answer.

Abandoned cart recovery

Display ads work, but display ads + automated emails work wonders. Our recipe makes it easy to make all the right moves to bring back shoppers who never made it to checkout.

Curb cart abandonment


Identify and reach visitors, wherever they go online, on whatever device. Our retargeting uses trillions of data points to help you deliver what current and new customers want.

Reconnect with customers

Brand awareness

We put your brand in front of high intent audiences on top web and social platforms, plus 500 more sources. Easily create campaigns, including video, display, email, and native.

Get noticed

Customer loyalty

The key to rapid growth? Retention. Our recipe helps you build relationships that keep customers coming back, by anticipating and fulfilling their needs before the competitors.

Make long-term connections

Marketing across channels increases customer retention
by 91%

Find more customers

Deliver the connections people crave, and you’ll save the day. Introduce buyers to your brand and bring them to your door, by reaching the right customers, wherever they are: browsing, on social media, checking email.

Demographic and interest targeting

Find your ideal audience by age, gender, and net worth, as well as by interests—sports, food, fashion—to target more of them.

Contextual targeting

Place your brand alongside content that will attract ideal customers, in categories relevant to your industry or market.

Lookalike targeting

AdRoll AI finds more people like your customers. To really shine, use lookalike along with other targeting in related campaigns.

Build profitable relationships

Be a brand people buy from, remember, and buy from again. How? By making sure whenever and wherever customers meet you, they get the message they want and are ready for.

Digital advertising

We know more about online shoppers than anyone, and we help them find you as they connect, shop, and learn.

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Product recommendations

"Magically" encourage sales by surfacing relevant products, faster, based on shopper behavior on your site and across the web.

See how


Want 2x ad performance? Add email to the mix. Seamlessly retarget shoppers from the web to social media to the inbox.

Explore email

Dynamic ads

Double your clickthroughs for half the cost. Link your product feed to AdRoll, and let us deliver experiences that fit shoppers’ needs.

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Track and improve results

You can only improve what you can see. Our digital marketing software gives you continuous deep customer insights, across web and social media ads, email, and your online store, so you can adjust in real time.

Cross-channel measurement

Grow faster by doing more of what's working, less of what's not. AdRoll surfaces customers’ top channels, events, and devices.

Cross-channel attribution

Connect all customer activity—across the web, on social media, and in email—so you can see (and scale) what really drives growth.

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Reporting platforms integration

See AdRoll data within your existing reporting platforms, including Attributionapp, NinjaCat, Eventbrite, PayPal, and Google Analytics.

See how

Protect customer data

Shoppers expect brands to secure their data when they browse and buy online. Protect your brand reputation and your bottom line by complying with changing consent and privacy requirements worldwide.

Consent management

Our digital marketing software makes it simple to deliver a seamless user consent experience, for a positive first site visit.

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“Through retargeting and brand awareness campaigns, AdRoll has helped us capture the attention of a new generation of parents.”

Isabella Bennetts, Business Development Manager