From unaware to brand loyal: Connect with customers at every stage of their journey.
Choose the demand-side platform that generates awareness,
deepens interest, and drives real results.
Reach your customers wherever they go
Display ads
Showcase bold messaging and brand imagery, featured products, or rich media to stand out on internet browsers and mobile apps.
Social ads
Create social ad campaigns that coordinate budgets and placements across Facebook, Instagram, TikTok, Pinterest, and the web — from one place.
Connected TV ads
Engage audiences with TV ads on premium streaming channels like HBO Max, Paramount, ESPN, Kayo, and more.
Native ads
Provide non-disruptive brand experiences across the web with ads that blend into their surrounding content.
Solutions for every marketing goal
Brand awareness ad campaigns
Familiarize new shoppers with your brand and drive site traffic with display, native, CTV, and video ad campaigns that feed your marketing funnel.
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Retargeting ad campaigns
Stay in front of prospects who are already aware of your brand to generate conversions and revenue. Then, target existing customers to drive loyalty through repeat purchases and cross-sales.
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Automation & personalization
Run optimized cross-channel campaigns without any of the manual guesswork. Just select an automated sequence that aligns to your goals and easily insert dynamic content to customize messages wherever you want.
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Analytics & attribution
Grow faster by doing more of what's working and less of what's not. AdRoll helps you get more out of your marketing spend with reporting, cross-channel attribution, performance insights, and benchmarking.
Learn moreOptimize every bid with proprietary machine learning
Secure optimal ad placements at the lowest price with the help of our powerful AI bidding engine, BidIQ®. Drawing on over a decade of data from 100,000+ advertisers and 1.3M+ campaigns, BidIQ analyzes real-time consumer behaviors to ensure every ad will perform at its best.
Enrich campaigns with comprehensive audience data
Activate your zero- and first-party data
Integrate your CRM, email, and ecommerce systems with the AdRoll platform to enhance retargeting and brand awareness efforts.
Target with precision using rich audience profiles
Tap into AdRoll’s 1.2 billion internet user profiles and 4.5 billion cross-device identifiers to deploy demographic, lookalike, and contextual targeting strategies.
Extend your reach with third-party audience data
Leverage audience data from our data partners, such as Experian and LiveRamp, to reach more of the right people.
Service that fits your strategy
Every marketing team is unique. That’s why we offer varying levels of service to support your strategy — however it needs.
Self-Service
Hit the ground running on your own. Launch and manage campaigns on the AdRoll platform today and access resources and customer support specialists whenever you need them.
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Managed Services
Enhance your marketing team with a trusted advertising partner. With managed services, you'll be assigned a dedicated team of platform experts ready to help you achieve your marketing goals.
Explore managed services