Getting Started With Multivariate Testing in Marketing
Learn about what multivariate testing is, how it differs from A/B testing, and how to implement multivariate testing as a part of your digital marketing strategy.
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Sr. SEO Marketing Manager @ AdRoll
Wilson is the Sr. SEO Marketing Manager at AdRoll.
Learn about what multivariate testing is, how it differs from A/B testing, and how to implement multivariate testing as a part of your digital marketing strategy.
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Get holiday search engine optimization (SEO) tips to make sure your brand is at the right place in search results at the right time during the holiday season.
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Here's all you need to know about Facebook Ad Targeting, including ways to narrow your audience and improve the ROI of your ads.
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Using TikTok marketing is becoming increasingly important for businesses, especially direct to consumer brands. Learn how to use TikTok marketing today.
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Here's everything you need to know about creating a successful cross-channel marketing strategy — and the many benefits of doing so. Start today.
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There are dozens of metrics related to email marketing, so figuring out the important ones can be hard. Let's run through 6 essential ones today.
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Targeted ads allow marketers to advertise to shoppers based on their traits, interest, and behaviors. Learn more about the value of targeted advertising for your brand here.
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The beginning of the year usually brings lower CPMs, is 2023 going to be different? Click here to get the data for 2023's digital advertising outlook.
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Want to get started with Google remarketing but not sure how it works? We’ve got all the details in this ultimate guide.
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