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AdRoll Makes Waves in the G2 Summer 2026 Report
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Another summer, another round of recognition for AdRoll on G2. In the Summer 2026 Report, AdRoll and AdRoll ABM earned top rankings across key categories, reflecting the value marketers continue to see in our platform and the trust they place in AdRoll to help grow their businesses.
These results were powered by both sides of the AdRoll platform; AdRoll, our multi-channel advertising solution for converting and retaining customers across web, social, video, mobile, DOOH, and CTV; and AdRoll ABM, our full-funnel account-based marketing solution with predictive insights, dynamic audiences, and multi-channel advertising to drive pipeline.
The voices of our customers are at the heart of every recognition we earn. See how their feedback is reflected in the Summer 2026 Report.
Where We Stood Out in Summer 2026
This summer, AdRoll and AdRoll ABM appeared in 593 global reports and earned 173 badges. While we’re proud of the overall results, some of our biggest wins came from categories where we improved our ranking and moved into the #1 ranking compared to last season’s report. Here are a few highlights:
Grid Report for Retargeting
Momentum Grid Report for Account-Based Advertising
Small-Business Relationship Index for Retargeting
Small-Business Implementation Index for Display Advertising
Mid-Market Usability Index for Account-Based Orchestration Platforms
Mid-Market Implementation Index for Account-Based Advertising
AdRoll Wins in Retargeting and Advertising
Once again, AdRoll has earned the Leader badge in Mid-Market Retargeting, Mobile Advertising, Display Advertising, and Cross-Channel Advertising, reinforcing our commitment to delivering exceptional results across every stage of the customer journey.
Easiest To Do Business With in Small-Business Video Advertising
From onboarding to campaign management, small-business customers continue to value AdRoll’s ease of use, reliability, and support.
G2’s Users Love Us Badge
We love our users, and they love us. AdRoll has once again been awarded G2’s “Users Love Us” badge in recognition of the outstanding reviews it consistently receives.
AdRoll ABM Receives Awards for Usability and Advertising Superiority
Leader in Retargeting, Account-Based Advertising, Account-Based Orchestration Platforms, Account-Based Analytics, Display Advertising, Cross-Channel Advertising, Demand Side Platform (DSP), Native Advertising, and Marketing Account Intelligence: Leader badges are awarded to products that stand out for both customer satisfaction and market presence. Earning recognition across multiple categories reflects the broad range of ways marketers use AdRoll ABM to successfully support their advertising needs.
Best Usability in Mid-Market Retargeting, Display Advertising, and Account-Based Orchestration Platforms
We believe advertising technology should make our customers’ lives easier, not more complicated. This badge reflects our focus on creating an experience that helps customers get up and running quickly and work more efficiently.
G2’s Users Love Us Badge
There’s no recognition more meaningful than positive feedback from our customers. AdRoll ABM has earned G2’s “Users Love Us” badge for another season in a row.
What Our Summer 2026 Report Means for You
As businesses gear up for a busy second half of the year, having the right marketing tools in your kit matters more than ever. Whether you’re scaling campaigns with AdRoll or delivering more targeted account-based experiences with AdRoll ABM, we’re here to help you move faster, work smarter, and meet your goals with ease and confidence.
Ready to accelerate your growth this season? Request a demo.
Last updated on June 8th, 2026.