Creating a global agency from scratch

AdType began as a single office and turned into a digital marketing agency with locations in the UK, Spain, and Italy.

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Dr. Josh Bradley-Viso
CEO & Founder

Dr. Josh Bradley-Viso, CEO & Founder of AdType

Taking a digital leap of faith


AdType took the big step in opening their first office in Spain. However, the agency needed to scale up their digital capabilities to provide the level of service that prospective clients demanded.

There was a lot of money at stake for Dr. Josh Bradley-Viso, AdType’s CEO and founder. He had made a huge investment in starting this venture and couldn’t risk seeing it fail.

With AdRoll, he found the perfect partner. Josh leveraged AdRoll’s advanced ad technology to help his clients engage with target audiences, make more sales, and measure the impact of campaigns. As a result, the agency was able to prove their value and gain the full trust of their clients. Josh and the rest of the AdType team have built on their success and now have offices in London, Madrid, Rome, and Catania.

With AdRoll supercharging his marketing, Josh created his #DareToGrow story.

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Bringing their success to life with AdRoll

An example ad for AdType's clients.

Keeping clients top of mind

With AdRoll’s AI creating audience segments for him, Josh reaches and serves ads to site visitors who may have forgotten about his clients.

Several possible customer segments represented by faces.

Going after lookalike audiences

Josh eliminates the guesswork of finding new, in-the-market audiences for his clients by tapping into AdRoll's 1.2 billion digital profiles.

An example of several charts available on the AdRoll dashboard for Josh's clients.

Demonstrating marketing’s value

AdRoll’s easy-to-use dashboard creates custom reports for Josh that breaks down ad placement, top-performing ads, and granular conversions.