The Beginner’s Guide to Retargeting [eBook + Worksheet]

A quick-start guide to launch retargeting ads and measure them effectively.

Retargeting ads are key for any advertising strategy. If you’re brand new to the retargeting space, we’ve got you covered.

In this guide, you’ll get all the info you need on:

  • What retargeting is.
  • How retargeting works.
  • Examples of A+ retargeting ads.
  • How to measure ad effectiveness.

Because your ability to measure your ads’ success is just as important as their setup, we’ve also included The Ultimate Retargeting Metrics Worksheet! With it, you can quickly prioritize your metrics and set their baseline.