The Essential 2026 Retargeting Strategy Checklist

Your guide to retargeting success now and in the future

In an AI-first world, retargeting still works — but the rules have changed. With 60% of Google searches now ending without a click, the users who navigate directly to your site are showing serious intent. Is your strategy built to convert them?

This checklist walks you through a five-point audit of your retargeting strategy so you can find the gaps and make adjustments. It covers:

  • Multichannel activation across display, native, social, search, and CTV

  • Audience segmentation by intent, from AI referral traffic to cart abandoners

  • Measurement alignment and the right KPIs for each channel

  • Platform assessment for cross-channel attribution and unified reporting

Download the free checklist today.

The Essential 2026 Retargeting Strategy Checklist