Shawn Cadogan-Drakes


Business is booming, and your customers are more engaged with your brand than ever before. So, what’s stopping them from joining your loyalty program? Well, the days of stamp cards and generic discounts are far behind us. Nowadays, customers want exciting experiences and benefits that matter to them. After all, loyalty programs are measured by their ability to influence and attract a company’s best customers — and 79% of shoppers say rewards initiatives make them…