Attribution and Measurement: Tracking and Optimizing Digital Performance [CHECKLIST]
Attribution is at the heart of every smart marketing optimization. In this blog, learn the basics and download your free checklist to get started.
Sr. Product Marketing Manager @ AdRoll
Alyx is the Sr. Product Marketing Manager at AdRoll. With 8+ years of marketing experience, she uses her expertise in measurement and attribution to help customers make sense of their performance data. During her off hours, you can find her jamming out to her Misfit records (on vinyl, of course).