How A Hunger and Poverty-Fighting Global Non-Profit Runs Donation Campaigns Efficiently with AdRoll
- 107,443 new website visitors
- Up to 16.5X ROAS
- $1,283,104 attributable funds donated
⚙️ AdRoll features and services used: Audience & Segmentation, Display Ads,
Retargeting Ads, Brand Awareness Campaigns, Managed Services
at Global Non-profit
“With AdRoll, we’ve seen a substantial increase in attributed revenue, ROAS, and website traffic. The AdRoll platform, and the services we get from our account management team, make optimizing our campaigns for efficient and effective performance a breeze.”
Challenge 🤔
The customer needed an advertising partner to help reach younger audiences online, engage them with the organization’s mission, and gain new supporters.
Solution 💡
They partnered with AdRoll, utilizing managed services and audience & segmentation features to efficiently run brand awareness and retargeting campaigns.
Results 📈
Since summer 2019, the customer has significantly increased web traffic, seen as high as 16.5X ROAS, increased average donation values by over 154%, and furthered their mission to end world hunger and poverty.