AdRoll’s Growth Marketing Platform
Our technology is dedicated to attracting your target consumer and advancing them through your sales funnel by keeping your brand in front of them on all of their favorite sites. We have helped brands generate over $7.2 Billion in revenue. The secret to our clients’ success lies in AdRoll growth marketing tools that focus on:
- Accurately identifying & targeting your high-value audience
- Converting your existing site visitors through personalized marketing that engages them on their favorite sites
- Maximizing ROI by driving continuous improvements via our AI-powered growth marketing platform
- Providing unbiased measurement tools that enable you to visualize your digital marketing efforts
Our business growth tools are smarter and more powerful than other growth marketing companies, which gives you a serious advantage over your competitors. AdRoll clients earn an average 5x ROAS (return on ad spend), which means they get better results at a lower cost per conversion. How do we do it? Keep reading as we walk you through it step by step.
Accurately Identify & Target Your High-Value Audience
We outpace other growth marketing companies by delivering real results and attracting high-value consumers to your brand. AdRoll’s proprietary AI-driven technology works non-stop to continually analyze the purchasing behaviors of over 1.2 billion online shoppers. Armed with a powerful combination of up-to-the-minute purchasing trends and your unique customer information, our business growth tools can accurately identify high-value audiences that are most likely to convert, and automatically adjust advertising bids to gain the greatest visibility.
Convert Existing Site Visitors through Personalized Marketing
96% of website visitors leave a website without purchasing, so follow-through is critical to capture those warm leads and avoid losing them to your competition. Our state-of-the-art technology sets us apart from other growth marketing companies as AdRoll is able to respond immediately to the interests and behaviors of each individual site visitor. AdRoll’s growth marketing platform combines the powers of retargeting and dynamic ads to create an impactful personalized advertising experience for your leads.
When a prospect visits your website, AdRoll digests their behavior, including pages that they visit and products that they add to their cart. When they leave your site without purchasing, our growth marketing tools target them across the web on their favorite sites & ad networks - Facebook, Google, Forbes, ESPN, BBC, and many more – using dynamic ads to present them with product recommendations that will excite them and encourage engagement. Our business growth tools reach your audience through an effective combination of email, web, social, and native ads until they convert.
Maximize ROI by Driving Continuous Improvements with AI
High-value customers do not need to cost a fortune. AdRoll’s growth marketing platform focuses on gaining value for our clients on two sides of the equation: high-value gain, and low-cost acquisition. Our intelligent growth marketing tools constantly and automatically adjusts advertising bids to focus on gaining the most valuable customers.
Our growth platform continues to adapt as our machines acquire real-time information about what is succeeding with your specific audience. AdRoll’s business growth tools look at countless data points to gain valuable insights like the best times of day to run ads, most engaged geographic regions, and most successful channels. Our advanced growth marketing platform performs all of these tasks in one system to maximize your sales and the overall value of your campaigns.
Visualize Your Digital Marketing Efforts with Unbiased Measurement Tools
AdRoll’s growth marketing platform unifies the management of your campaign into a single user-friendly tool. This provides you with a comprehensive view of all of your campaigns in one place. With a wealth of unbiased measurement tools at your fingertips, you can analyze campaign results across channels to determine which strategies and tactics are performing the best and meeting your conversion goals.