GUIDE, 12 Pages
Published: November 2016

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Full-Funnel Marketing Strategies

Expertly reach your prospective customers wherever they fall in the marketing funnel.

Customers have different needs at different stages of the funnel, and marketers should target them accordingly to grow their business. In this guide, you’ll see how to set up effective campaigns and measure success for every stage of the marketing funnel.

You will learn:

  • What full-funnel marketing campaigns are and how to accurately measure their success
  • How to calculate the lifetime value (LTV) of your customers
  • A step-by-step process to launching your own full-funnel campaigns
  • The correct key performance indicators (KPIs) to use at each stage of the funnel
  • And more!

Download now to fill your funnel!