GUIDE, 12 Pages
Published: November 2016

Full-Funnel Marketing Strategies

Learn how to set up and measure campaigns that effectively target customers at each stage of the marketing funnel.

Customers have different needs at different stages, so marketers should target them accordingly in order to grow their business. In this guide, learn how to set up efficient full-funnel campaigns and how to measure success:

  • A step-by-step process to launching effective full-funnel campaigns

  • How to calculate the lifetime value (LTV) of your customers

  • The correct key performance indicators (KPIs) to use at each stage of the funnel

  • And more!

Download now to fill your funnel and maximize customer value!