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Topo Designs

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Marketing is similar to rock climbing; it requires strategic thinking and the utmost focus to climb to the top. It’s also an upward struggle, especially for small businesses going up against big-box retailers with bottomless dollars.  Topo Designs — an apparel and bag company that celebrates the Colorado lifestyle — is familiar with this struggle. Although they’re rock solid in their brand identity and the quality products they offer, they don’t have the clout or…