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Calling all Shopify ecommerce entrepreneurs: Are you looking for partners, tools, and resources to help grow your store? If your answer is a resounding yes (as it should be!), listen up — the Shopify community is here to help.  While Shopify’s easy-to-use interface, helpful customer support, and robust app store make it incredibly convenient to set up your ecommerce business, it can be a challenge to rise above your competitors and attract more customers.  Luckily,…

So you finally decided to take the plunge and launch your own online business with Shopify. Congratulations! But… what now? If you’re in it to win it, you’ll need to grow to stay in business for the long haul. But before you start frantically Googling, “How to grow a Shopify business,” take a deep breath: We’ve already compiled the best Shopify resources for you. Here’s everything you should be reading, listening to, and following to…

More than one million brands use Shopify to run their business. It’s no wonder, considering the platform offers one of the easiest off-the-shelf solutions — paving the way to democratize e-commerce. In fact, there’s a famous quote from CEO, Tobi Lutke, in which he distinguishes Shopify from one of its biggest competitors: “Amazon is trying to build an empire. Shopify is trying to arm the rebels.” These so-called rebel brands also benefit from apps —…

There are a variety of ways for marketers and e-commerce store owners to grow their businesses. If you are interested in how to promote your Shopify store, you’ve come to the right place. How you promote your Shopify store will depend on your product, marketing budget, and available time. However, with various digital marketing tools and strategies available, there is an option for everyone. Let’s dive right into how to promote your Shopify store using…

Shopify provides a great platform for setting up an e-commerce store and getting started with product sales. However, attracting new visitors to your store can prove challenging.  Fortunately, Shopify integrates well with Facebook Ads. Facebook Ads lets you show off your products across Instagram, Facebook, Messenger, and WhatsApp. The complexity and options that Facebook Ads Manager offers can seem daunting at first, but AdRoll can provide guidance that will streamline your efforts significantly. If you…

Anyone can launch a Shopify store to find products, market, and sell online. This simple solution is excellent for any sized business looking for a streamlined platform to grow its e-commerce store. However, while many consumers enjoy supporting small businesses rather than big retailers and well-known brands, shoppers tend to have high abandoned cart rates when shopping at less-familiar sites. With an average of seven out of ten of your customers abandoning their shopping carts, it’s…

A high percentage of customers leave your Shopify e-commerce store without making a purchase. They have added items to their cart, but they don’t make it through the checkout process for various reasons. These are high intent customers, so how do you win them back? Fortunately, there are different strategies and tools you can use to effectively win-back some of these Shopify abandoned carts and increase your sales. For Shopify businesses, this process is streamlined with…

The way any business operates today has completely changed from 6 months ago. Now more than ever, it is critical that you ensure that both new and returning customers are happy. Consumers are more hesitant to buy, but regardless if they purchase from you, they will remember the experience that you create for them. This is why fostering customer loyalty should be a top priority for every brand.  Customer loyalty has to do with every…

The internet has made it easier than ever to start a business. The bar of entry for new entrepreneurs has become so low that direct-to-consumer (D2C) brands have seemingly sprouted out of nowhere. With the number of potential customers out there, it makes sense. According to DigitalCommerce360, e-commerce sales reached $3.46 billion in 2019. The caveat to this is that the market and retail space has become overly saturated. With between 12 to 24 million…