Did you know the first-ever credit card dates back to 1950 when businessman Frank McNamara paid for a meal in New York with a small cardboard card, later known as a Diners Club Card? The concept didn’t take long to catch on. Three years later, it was accepted internationally. By 1959, Diners Club boasted 1 million users. Now, we’re seeing a similar shift in payment preference. It’s called Buy Now Pay Later (BNPL). Today, the…
Today’s ambitious agencies are doing more work than ever before, crafting digital marketing strategies and creating award-winning campaigns. Find out how agencies utilize AdRoll to boost client ROI.
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Marquee Sydney’s flattening growth was the opportunity Tim Waugh, director of marketing, needed to evolve their marketing strategy; resulting in a 46% increase in ticket sales and a 6x ROI.
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Student.com is a global marketplace that helps students find a room to live wherever they study. We sat down with Spyridon Mesimeris, Head of Digital Marketing to hear his #DareToGrow story.
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Reykjavik Excursions evolved into a digital-first brand—driving more online sales, generating massive growth, and bringing their 50-year-old business into the 21st century.