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Holiday Shopping

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From witches and black cats to costumes and candy, Halloween is here, and it’s the spookiest time of the year. When the clock strikes tonight’s witching hour and All Hallow’s Eve lays to rest, November will come creeping out from under the bed. Soon, a madness will take hold of shoppers everywhere as they begin their hunt for the best Cyber Monday deals.  Last year, the Monday after Thanksgiving raked in $7.9 billion in online…

In the Sex and the City movie, Big can’t find his own words to apologize to Carrie for jilting her at the altar, so he plagiarizes love letters from famous men to their paramours. While these missives helped win Carrie back, it was the simple, sweet letter from Big that actually swayed her — and it will be your original words that win over your customers and drive your holiday sales. Last year, email was…