Nav Salimian is the Head of Marketing for Claudio Lugli—a family-run clothing brand that’s gone from being a struggling High Street shop to a global ecommerce brand with campaigns seeing 27x ROI.
In our new series, an agency shares their favourite brand campaigns from the world of digital marketing. This month’s highlight comes from Spoon, an award-winning content marketing agency in London.
UNTUCKit’s director of ecommerce and digital marketing Krystina Banahasky shares her experience of developing digital marketing strategies and working with retail brands.
If you’re not sure how to write a blog post, and you want to make it good, try these techniques to get you drafting blog ideas that will pleasantly surprise you.
Native ads are 25% more effective than site similar ads. Here are 7 techniques you can use to write better native ads for your business.
Engaging shoppers through mobile devices is more important than ever. Here are five areas of ecommerce to consider to meet your customers’ needs.
Want some expert advice on how to leveraging your brand to fuel your marketing? We spoke with Jai Singh, growth and marketing VP at Peerspace, to get his view on what it takes to be a success.
Visual hierarchy is the order of elements on a page, according to their importance. Learn how this and other design principles can strengthen your brand and business website.
Being an AdRoll customer has its perks and one of those perks is that you get unparalleled access to an experienced Account Manager and our powerful technology. Your Account Manager can save you time by helping build your strategy, launch campaigns, and prove your impact. Our technology ensures performance by helping you consistently hit your spend and performance goals. How It Works AdRoll uses artificial intelligence to pace and optimize your campaigns. Our technology is…
If you want to set up effective campaigns that get results, AdRoll is here to support you. Before you launch your campaign you need to first decide who you want to target. The scope of your campaign can be either general or specific. Campaign Audiences of All Sizes To create effective campaigns, you have to think about the customer journey. Your customer journey is the path that visitors take to move from discovery (first visit)…