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If you have any friends that are remotely into fashion, you may have heard about one of their favorite influencers or style icons. Maybe, like me, you’ve dreamed of being featured in The Sartorialist’s Instagram feed and website. Perhaps you’ve always wanted to find out how to start a fashion blog. The fact is the fashion industry is big business. According to Shopify’s Fashion and Apparel Industry Report, e-commerce fashion businesses are expected to generate $606 billion in global…

When you think of content marketing, the obvious methods come to mind, such as blogging and video. However, while those methods are undoubtedly effective, there are other powerful types of content that you shouldn’t miss out on. Considering that content marketing costs 62% less than outbound marketing and generates more than three times as many leads, it only makes sense to take advantage of all avenues available. Let’s go over the popular types of content…