Email Marketing 101: Campaign Launches and Maximizing Performance

So far, we’ve covered a lot of ground (if you haven’t yet, check out Email Marketing 101: Audience Building and Email Content). We discussed building an audience, creating segmentation, and also outlined best practices for putting your email together. Next in line is how to launch your campaign, analyze results, and maximize your performance. On … Continue reading Email Marketing 101: Campaign Launches and Maximizing Performance