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We have some exciting news to share! 🥳 The world’s leading business solution review platform, G2 Crowd, has recently released a summer report and AdRoll is recognized as a leader in 15 categories across varying market segments, including: Social media advertising Cross-channel advertising Attribution Mobile advertising Display advertising Retargeting Best estimated ROI for customers Leader for small business satisfaction using AdRoll G2 releases Grid® and Index Reports every quarter, ranking products based on reviews gathered…

When you’re restricted to your home, it’s natural to feel a sense of powerlessness. While healthcare workers are battling the virus frontlines and businesses are struggling to stay afloat, you may be yearning to extend a helping hand. The great news is that there’s no shortage of opportunities for you to help in meaningful ways.  That’s why NextRoll Gives Back pivoted to find new ways for Rollers to show up for their community during this…

Spring is a time of renewal. Of growth and re-growth. That feeling of cleaning out the old to make way for the fresh and the new. Over our 13+ years helping brands globally reach their customers, we’ve experienced many springtimes together, both literally and in our business. We’ve planted seeds along the way, nurturing something bigger and bolder, and we’re thrilled to unveil it today: the new AdRoll Growth Marketing Platform. Moving beyond just ads,…

Things are changing fast during the coronavirus outbreak, and businesses are being forced to adapt. Small businesses, in particular, have been severely impacted. However, these vital businesses are resilient, and many of them have made pivots to accommodate their customers in our new “social distancing” world. As a global community, we can support these one-of-a-kind brands by buying directly from their e-commerce stores. We’ve compiled a list, organized by category, of direct-to-consumer (D2C) brands for…

Most consumers understand that they may have to provide personal information to businesses and apps that they used to receive perks, access to exclusive content, and special promotions and deals. But, at the same time, people are deeply concerned about protecting their privacy and personal data, and so are we. Data is at the heart of the economy, and much of this is consumer data. The key to making the digital economy work is getting…

We’ve successfully (almost) survived February — corporate America’s month of choice to shower you with everything pink, floral, and chocolatey, while reminding you of your relationship status…or lack thereof. Whether you’re thrilled about your fiery romance or mourning ghosts of dating’s past (don’t worry, we’ve all been there), we’re excited to announce a relationship builder that doesn’t include awkward small talk over tequila sodas: introducing Brand Match, powered by AdRoll. Two Is Better Than One…

This month, Holocaust survivor and Neither Yesterdays Nor Tomorrows author George Elbaum spoke at NextRoll’s San Francisco office at an event live-streamed to more than 200 employees across the country. The talk was presented by ChaiRoll, NextRoll’s Jewish Employee Resource Group (ERG), in recognition of International Holocaust Remembrance Day. This year marks the 75th anniversary of the liberation of Auschwitz and the end of World War II. There are few Holocaust survivors still with us…

The new decade began with a bang for online data privacy. On January 1, 2020, the California Consumer Privacy Act (CCPA) went into effect. The CCPA is a new data privacy law that changes the way consumer data is collected and processed by businesses — inside and outside of California. Which businesses are affected? How is compliance achieved? What does it mean for data management processes? These questions and more will be answered in this…

While we spend time with those we love this holiday season, we can’t forget to include our dogs: the ones who offer unconditional love day in and day out, scour the floor for our crumbs and cry for us when we leave the room. I mean, would you look at those faces?  As part of our goodwill toward man(‘s best friend), we created a calendar series featuring 12 (plus a few…

Several times in any given month, you’ll see calendars filled with lunch and learns, after-work happy hours, or presentations — all coming from various employees with diverse backgrounds, cultures, and upbringings. Employee Resource Groups, or ERGs, are influential parts of NextRoll’s culture. By bringing together members and allies from different communities, we hope to foster a sense of belonging among our employees, or as we call them, Rollers. ERGs are voluntary, Roller-led groups that foster…