Laura Smous

Laura Smous, Director of Product Marketing, AdRoll

  • Going Beyond Viewability

    Going Beyond Viewability

    Viewability has become one of the hottest topics among today's marketers. With 54% of display ads never being viewed, it's obvious why. In this post, we cover what it is, why it's important, and more.

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  • Expanding Your 2019 Video Advertising Strategy

    Expanding Your 2019 Video Advertising Strategy

    Have video advertising campaigns already running but not seeing the performance you'd like? We're here to help with the latest tips and tricks to get your video ads firing on all cylinders.

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  • Best Practices for Running Video Ads

    Best Practices for Running Video Ads

    Whether your unsure which platforms perform the best or how to create the most visually stunning video, we lay out the best practices for creating video ads online.

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