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January 2018

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Optimizing your campaigns is vital to achieving the best possible outcome with AdRoll Convert. If you have opted out of automating your AdRoll campaigns, you can still achieve great results manually with a little extra work. The following recommendations are based on what we have learned from over 37,000 customers and over a decade of optimizing campaigns for every type of company. Jump to: How can I improve performance? How can I make sure I'm spending my…

In this blog post we'll show you how to analyse your campaigns in our Attribution dash so you can see how your AdRoll campaigns work together and contribute to your customer’s path to convert. Your tab is comprised of two useful sections: AdRoll and Cross-Channel insights. Let's take a look. AdRoll insights The AdRoll section highlights the key takeaways and granular paths to conversion for your AdRoll attributed and influenced conversions. It also allows you to explore different rule-based…