Retargeting
Retargeting has become an essential tool for every marketer. It works by keeping track of your site visitors and showing ads to the ones who have yet to convert. Our customers love us because we deliver the highest ROI with the simplest yet most effective retargeting tools available .Learn more about retargeting.
Liquid Ads
We're revolutionizing dynamic creative by removing the pain points. Dynamic ads shouldn't be ugly, and they shouldn't take months to get set up. Liquid ads seamlessly integrate your product images into personalized creative that looks as incredible as it performs. The best part? You don't need to dedicate engineering time. Just place our pixel, and we'll take care of the rest .See Liquid Ads in action.
Contextual Targeting
AdRoll's industry leading reach gets us access to over 90% of the sites across the web. Our proprietary PubScore system finds the highest quality, most contextually relevant sites for you to advertise across. Target the users who have the best chance of converting while building your brand with ads on the most respected sites. Access complete pre-impression transparency so you know where your ads are being shown. Learn more about contextual targeting.
Behavioral Targeting
Use the browsing behaviors of your existing customers to find similar high value prospects. Reach new customers with similar demographics and interests as your best customers. Access 3rd party intender data from industry leaders such as Bluekai and Exelate. Leverage AdRoll's 3rd party data optimization techniques to cherry pick the most qualified users from the most targeted data segments.
Advanced Conversion Tracking
We understand that driving conversions is why you've come to AdRoll. So we've built a robust conversion tracking tool that is simple to implement and even easier to use. No additional pixel required. So whether you are looking for basic analytics or more granular data, AdRoll can accommodate. Make sure that you are maximizing your ROI by knowing exactly what is driving conversions.
Advanced Segmentation
Target users based on the products they've viewed, how far into the purchase process they've gotten, or any other action they've taken on your site. Place just one pixel in your html template, and build user lists based on the URL's users visit. Easily target the most relevant ads to the right users. Our pixel never blocks or slows load time, and is compatible with both secure and non-secure pages.
Complete Self Service Interface
When we say self service, we mean that you can set up, monitor, and edit your campaigns from our simple to use interface. At AdRoll, we give you the tools to stay in control of your marketing dollars. Easily build, target, and manage audience lists with our smart pixel technology and stay on top of campaign performance with our real time reporting.
A/B Testing
Measure the lift that AdRoll Retargeting provides by comparing conversion rates between customers who are retargeted and those who are not. Like all of our other products, it's simple yet powerful. Get scientific about your marketing by cleanly segmenting your lists into control and experiment groups, and then use our robust analytics to measure the results.
Creative Services
No ads? No problem. AdRoll has creative solutions for every budget level. Whether you are in the market for simple static banners or custom flash solutions, we can help you create the right ads for you brand. And, we now offer personalized dynamic creative with our new product Liquid Ads!
